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Quantitative Surveys & Analysis

Aite Group analysts apply quantitative surveys and analysis when seeking to understand the market or test hypotheses. Such studies collect insights from a defined set of respondents in a consistent and reliable manner.

Sample engagements include:

  • For a major industry participant, sized the market for B2B remittance information and identified pain points, processing preferences, and opportunities through a survey of 500+ global receivables and payables experts at small businesses, middle-market companies, and large corporations

  • For a software vendor to the online brokerage space, conducted a study of 1,200 active traders in six countries to size the market and determine key players, domestic preferences, and incidence of various types of retail traders

  • For a top five U.S. bank, identified drivers of financial health and ascertained the impact of the most recent U.S. economic recession on personal finances through a survey of 1,200 U.S. consumers

  • For a major independent broker-dealer, determined preferences and economic impact of leveraging a corporate versus independent RIA setup through a survey of 221 financial advisors

  • For a major treasury bank, sized the adoption curve of electronic remittance payments, identifying leading market trends and technology gaps needed to boost adoption through a survey of 225 small to midsize healthcare providers

  • For a major payment firm, recorded the P2P payment behaviors of thousands of consumers across several countries and projected the data out to entire populations to size P2P payment flows in great detail

  • For a key industry participant, measured the value of a financial planning certification to investors, advisors, and wealth management firms; based on a survey of 500 U.S. financial advisors and data contributed by top 50 U.S. financial services firms

  • For a major retailer, sized the market for an alternative financial services product—and the company’s potential market share—through a survey of 400 target market consumers

  • For a software vendor to the online brokerage space, evaluated the trading behavior and technology requirements of (retail) active traders through a survey of 1,200 traders in six countries

  • For a technology vendor, assessed interest in existing and potential new products with a new market segment through a survey of 60 receivables managers or experts at middle-market companies (US$50 million to US$500 million in revenue)

  • For a major technology and outsourcing vendor, identified receivables and cash application challenges as well as opportunities among 70 receivables managers at large corporations (US$1 billion or more in revenue)

  • For a major payment company, built a business case for middle-market businesses to make overseas payments in local currencies through a survey of 100 companies (US$50 million to US$250 million in revenue)

  • For a leading technology vendor, discovered that the use of online PFM tools progresses through a hierarchy of PFM usage through a survey of 1,100 U.S. consumers

  • For a key industry association, quantified the value of a financial planning certification to financial advisors, team practices, and wealth management clients 

  • For a new entrant to the payments industry, completing a go-to-market assessment of the POS landscape, including attitudinal and operational assessments of 22 merchant acquirers, 40 POS technology providers, and nearly 500 merchants

  • For a leading claims data and analytics company, conducted a market survey and analysis of the North American physical damage claims market 

For more information on our quantitative surveys & analysis capabilities, please contact:

Tel: +1.617.338.6050

Aite Group is uniquely qualified to assist with such projects because we bring together subject-matter experts and survey and data analysis experts.

Our domain experts bring a wealth of industry knowledge and are responsible for asking the right questions and making sense of the information obtained. Our survey and data experts support them by ensuring proper questionnaire design and adequate sample size, selecting and monitoring fielding services, programing questionnaires, screening respondents, and analyzing data in conjunction with domain experts' input.