Boston, MA, January 20, 2009 – A new report from Aite Group, LLC presents Aite Group's perspective on U.S.
banks' top opportunities and challenges for 2009. The nine items span four categories: revenue generation, expense management, marketing execution and risk management.
2008 caught many banks off-guard as the industry suffered through a credit crisis, a record number of bank failures, and a significant decline in the industry's overall
stock market value. With a new year ahead, banks have resigned themselves to face new challenges while dealing with the old. In spite of this, Aite Group sees opportunities for banks
to capitalize on opportunities to generate revenues, reduce expenses, improve marketing effectiveness, and better manage and mitigate risk.
"Weakness in the credit markets doesn't mean that all is lost from a revenue perspective," says Ron Shevlin,
senior analyst with Aite Group and co-author of this report. "Aite Group believes that banks have the potential to generate additional revenue through on-balance-sheet commercial
deposits, small-business banking customers, and prepaid debit cards."
This 14-page Impact Note contains three figures and one table. Clients of both Aite Group's Retail Banking and Wholesale Banking services can download the report by
clicking on the icon to the right.
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